Website Content Creation 101

One of the main components of developing a new website is deciding its content. If you have a current website, taking a look at its content and deciding what still works and what doesn’t is a great first step. Sometimes, though, you may need to start from scratch....
How COVID-19 Altered the Way We Web

How COVID-19 Altered the Way We Web

In the age of COVID-19 and all the changes the world had to make, digital marketing and the web changed along with it. With more people staying at home than ever, websites and apps surged with users, the world adapted to a new way of schooling online, and Google...

Optimal Social Media Image Sizes for 2020

The world of social media is a crowded space, but with strong and relevant imagery, your brand will stand out. Using visual content in social media posts attracts and engages followers, expresses your brand, and helps lead to brand recognition in your audience’s...
6 Tips for Using Emojis in Social Media Marketing

6 Tips for Using Emojis in Social Media Marketing

The language of emojis is so widely used today that we can’t imagine going back to the days without our favorite heart-eyed faces and thumbs-ups that offer the ability to convey tone and feeling that words alone cannot. We love emojis, and in honor of World Emoji Day...

Pacer Protect

There is no such thing as a secure website today. Target, Sony, etc…have all been hacked recently. Your best course of action is to keep your site as secure as possible, while also implementing a sound backup and recovery plan. ENTER PACER PROTECT At Pacer, we...